Video Everywhere. What’s the Opportunity? By Vincent Flood On May 17, 2013 · In Ad Tech, Connected TV, Convergence, Measurement, Publishing, Standards, US Tweet Read More
Unruly Launches Competitor Analysis Tool, Twitter Wants TV Content By Vincent Flood On April 16, 2013 · In Ad Tech, Europe, Measurement, TV, US Tweet Read More
YuMe’s Placement Quality Index Boosts Interaction Rates 30 Percent By Vincent Flood On April 11, 2013 · In Ad Tech, Europe, Measurement, US, Verification, Video Ad Networks Tweet Read More
Video Needs to Beat Fraud Before Gaining Parity with TV, Says Vindico’s Matt Timothy By Vincent Flood On April 8, 2013 · In Ad Tech, Europe, Measurement, Publishing, US, Verification, Video Ad Networks, Video Ad Serving Tweet Read More
DG Releases New Creative Authoring Tools and Analytics Updates By Vincent Flood On April 4, 2013 · In Ad Tech, Creative, Europe, Measurement, US Tweet Read More
Videohub Launches New ‘Effective Quality’ Score for Video Ad Placements By Vincent Flood On February 26, 2013 · In Ad Tech, Measurement, Programmatic, Video Ad Networks Tweet Read More
Nielsen to Count Cord-Cutters as TV Households By Vincent Flood On February 22, 2013 · In Measurement, TV, US Tweet Read More
Why Twitter is Acquiring Social TV Analytics Firm Bluefin Labs By Vincent Flood On February 5, 2013 · In Measurement, Second Screen, Social TV, US Tweet Read More
Google Adds Three New Metrics to Adwords for Video By Vincent Flood On January 31, 2013 · In Ad Tech, Measurement, US Tweet Read More
Twitter and Nielsen Join Forces to Create the ‘Nielsen Twitter TV Rating’ By Vincent Flood On December 18, 2012 · In Ad Tech, Measurement, Social TV, TV, US Tweet Read More
77% of National US Brands Buy TV Advertising, But No Video By Vincent Flood On December 11, 2012 · In Campaigns, Measurement, US Tweet Read More
